Turn a blog post into a newsletter
One skill, a free Omnisend account and a blog link. Claude writes and designs the newsletter for you.
From the reel: CLAUDE, NEWSLETTER · Updated Oct 2026
Turn any blog post into a ready-to-send newsletter in under 2 minutes. You need Claude, a free Omnisend account and one blog link.
What you need
- A Claude account
- A free Omnisend account (omnisend.com)
- The Blog → Newsletter skill (download below)
- The link to one of your blog posts
Step 1: Connect Omnisend to Claude
- Go to omnisend.com and create a free account. No credit card needed.
- In Claude, go to Settings → Connectors.
- Search for Omnisend and click Connect.
- Sign in with your Omnisend account and allow access.
💡 The free plan covers up to 250 contacts and 500 emails a month. That's plenty to start.
Step 2: Add the Blog → Newsletter skill
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Download the skill:
Download the skill (.zip) -
In Claude, go to Customize → Skills → "+" → "Create skill" → "Upload a skill", and upload the ZIP. Toggle it on.
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Start a new chat and type: Turn my blog post into a newsletter.
Step 3: Answer a few quick questions
Claude asks a few things before it writes. Just tap your answers:
| Question | Pick one |
|---|---|
| Which platform? | Omnisend |
| What's the source? | One blog post (paste the link) |
| Who is it for? | Existing subscribers, beginners, a segment, or clients |
| What's the goal? | Get clicks, full read in email, or promote an offer |
| How long? | Short, medium, or long |
| What voice? | Match my past newsletters or match the blog |
| Send plan? | Draft only, draft + test email, or schedule |
| Sender & brand? | Your name, email, brand colours, logo |
No time? Say "use the defaults" and Claude fills in the rest. Then paste the link to your blog post.
Step 4: Done. Your newsletter is in Omnisend
Claude reads your blog and builds the newsletter:
- A strong hook, 3 key takeaways and one clear button
- 3 subject line options plus preview text
- Designed and saved as a draft in Omnisend
- Ready to send
Open Omnisend, give it a quick look, and hit send.
🔒 Claude never sends anything without your OK. Everything is saved as a draft first.
Quick tips
- Your blog post already is your newsletter. Start with the posts that already get traffic.
- Show Claude 1 or 2 of your past newsletters so it sounds like you.
- Send yourself a test email before sending to your list.
- Prefer Mailchimp? The skill works with Mailchimp too. See also Plan an email campaign with Claude and Mailchimp.